November 8, 2019 9:31 am

Elizabeth Redd

Every few months we get some new advice from a blogging guru saying that our blog posts need to be longer, just how long should a blog post be? Or shorter, or that they should be broken up into ten pages of bite-sized chunks it can make you crazy. Let’s talk about this. How long should your blog posts be?

blogIt would be great if there were a magic number that guaranteed best results, wouldn’t it?

But that’s like asking someone to tell you how long your conversations with other people should be. Sometimes it’s nothing more than a few words or sentences; sometimes you have a nice long talk. It all depends on how much you must say to each other, doesn’t it?

The same approach works well with your blog posts. Sometimes you’re sharing just a quick tip or a recipe for example. In that case, something around 200 to 300 words will do just fine. Add a pretty picture and call it good.

How Long Should Your Blog Posts Be? Other times you want to go into a little more depth. You want to cover different aspects of a topic, share some examples and give your readers as much information as you can. In those cases, make it as long as you need to make it. Long posts are great. They help establish your authority, if the content is high, shared on social media. Plus, long posts give the search engines a lot of text to sift through and give you more chances to rank for long-tail keywords.

how many words

A Question – How Long Should be each Blog Posts Be?

The best advice is to mix longer and shorter blog posts. It will make your blog seem more natural and organic. Don’t force yourself to reach a particular magic word count if you don’t have that much to say on a topic. Keep it short and to the point. Your readers will thank you.

On the other hand, in other words, if you have a lot to share in a different post, go for it.

Break the longer content up into small paragraphs and help your readers stay on track with subheadings and bullet points. Make it easy to scan longer posts, so your readers can get an idea of what the content is about before they commit to reading it all.

And if you find yourself writing a few thousand words, consider breaking it up into a series of blog posts instead. It will help both you and your readers from getting overwhelmed with one long post. Link from one part of the set to the next to make it easy for your blog readers to follow along.

How Long Should Your Blog Posts Be? Enjoy the process of writing and pay attention to what your readers prefer. If your short posts tend to do better, consider keeping your posts short and to the point. If you’re getting a lot more engagement and social media shares on longer posts, combine a few of the shorter blog post ideas into a longer one. And whatever you do, don’t get hung up on how long should your blog posts be?

Idea Blog Post – How Long Should my Blog Posts Be?

Blogging is a personal way to get to understand your consumers in such an impersonal world. Keep in mind, people’s impression of your blog site must be a good one! How Long Should my Blog Posts Be?


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About the Author Elizabeth Redd

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