Reasons You Need an Email List

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email list

Building an Email List

Let’s talk about email list building, or more specifically why you need to build an email list in the first place.


It doesn’t matter what form your online presence takes – be it blogging, creating video content, running an online store or growing a presence – any online business can benefit from having a list and focusing on increasing your subscriber base.

The Importance of Building an Email List

What makes so unique? It gives you a chance to talk directly to your audience. You don’t have to wait for them to come to your blog or login into Instagram to see your content, your message, and your offers.

Building Your Email List

Most importantly though email marketing converts better than any other form of marketing, and it’s the main reason why all your other marketing efforts should focus on growing and expanding your list.

In other words the menu allows you to make a living from your online business. And it’s also a safety net. Let me explain.

Things happen. Facebook decides to close your account, your website may get hacked and a lot of the content lost, search engines may one day decide they no longer love you and stop sending you free traffic.

Murphy’s Law holds right, even on the web…. Anything that can go wrong will eventually go wrong. But if you’ve focused on building a list, you always have a way to recover.

Plus, you have a chance to get to know your readers better. You can build a relationship with them through the daily or weekly emails you send to them (as well as their replies). You start to build trust with your audience.

Why Lists are Important

Email List: Why is that important? Because once you have earned that trust, they will gladly take you up on the offers you sent them via email. And provided you treat your email list well and share great stuff, its sustainable.

You can make suggestions for things they want and need repeatedly.

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Frequently Asked Questions

Do I really need an email list?

Having an email list is important for many reasons, but it is not necessary to have one right away. You are going to eventually want to have an email list because it is going to play a huge role in helping to make your business more successful. You can decide when it is the right time for you to start your own email list for your business, but remember to start one at some point because it will be a valuable asset and business building tool for you.

How do I make an email list for free?

Making an email list for free can be done easily, but you won’t be able to keep it free once you reach a certain number of subscribers. There are two options that can be used for starting a free email list, which are MailerLite and MailChimp.

Both of these options will allow you to start a free list up to 1,000 subscribers, and then you will have to pay a monthly fee to keep your list, and to grow your list. Each of these options are going to give you all the tools needed to grow your list to 1,000 subscribers, but as your list grows, the tools you will need are going to grow as well. So, find the option that will give you what you need in the beginning, but will also provide you with what you need as your list continues to grow.

How valuable is an email list?

Your email list is going to become your most valuable business asset because it will help you build your business in many ways. First, it helps you have a list of potential clients to email with new offers when needed. Second, your list is going to help with getting to know your readers, and building a relationship with them. This is important because this builds trust, and when your potential clients trust you, they will stay with you on your list for a long time.

Third, your list is going to be one of the biggest and most effective ways you have of making money with your business. When people join your list, you are given permission to contact them with future email offers, and that gives you an audience for each offer you send.

How do you make an email list?

Building an email list is easy to do. There are just a few steps required to get your first email list up and running in a short amount of time.

1. Choose an autoresponder – Find an email list provider that provides you with all the tools you need to start your list, but also provides the tools needed as your list grows. A few good options are GetResponse and Aweber.

2. Set your list up – After you have chosen the autoresponder you want to use to grow your list, you now need to give your list a name, and set it up as you want it to be.

3. Create your first email – Once you have your list started, it is time to create your first email. This will be your welcome email that will go out to everyone that joins your list. Put some thought into it, and take time to write the email exactly as you want it to be, but don’t over stress on it being perfect.

4. Create future emails – After you have the first email set up, and ready to send when people sign up for your list, you need to spend some time creating a few more emails, so you have multiple emails ready to go out to your list over a period of time. This will help you get your list going, while you work on other tasks you need to do for your business.

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