Start a Facebook Page
If you’re ready to start a Facebook page, don’t let the tech overwhelm. Here’s your step-by-step guide to getting started…
- Login to Facebook. You’ll want to use the account that you plan to manage the page from.
- Look for the Pages button on the left side. If you can’t find the pages option, then you can access it here.
- Choose your page type. You have two options: business or brand and community or public figure. Set up and features are very similar for both page types. You can also change this later if you want to.
- Name your page. This can be difficult, although not impossible, to change later. That means you want to choose the correct name now.
- Add a category. Pick the one that best describes what your brand does. Then click the blue ‘continue’ button.
- Upload a profile picture. If your page is for your brand, you may want to use your logo for this. However, if your page is a public figure, you’ll want to use a picture of your smiling face.
- Select a cover photo. This will be one of the first things that new visitors to your page will see. Choose an eye-catching graphic that captures what you do.
- Create your page username. Facebook allows you to set a custom username for your page that can be up to 50 characters in length. Again, this is very difficult to change later, so choose wisely.
- Click the about tab. You may have to click ‘see more’ in order to view this option.
- Fill out the general information. This will contain the category, name, and username of your page. Ensure it’s all accurate.
- Edit your business info. Now you’ll want to add your start date, business type, and mission to your Facebook’s about tab. This information will be helpful to new visitors when they click on your page.
- Include your contact info. Depending on whether your business is offline or online, you’ll want to enter a physical address. You can also include a phone number, email address, and website so customers can easily contact you.
- Add your story. On the right side of your about tab, you’ll see the option to include your story. Be sure to fill this section out, describing how your business began and what makes it unique.
- Set team members. By selecting team members, you help customers and fans see a real person is running the Facebook page. If you’re a solopreneur, you can set yourself as the team member.
- Edit more info. This section allows you to go deeper into what your brand is about and how you help customers. Be sure to list any awards you’ve won and add the products you currently offer to your page.
- Go back to the home tab. Once you’re here, click ‘add a button’. This gives you the chance to include a call-to-action. You can encourage visitors to visit your website, call your company, or shop with you.
- Like your page. Now that all your information is filled out, like your own page so it will appear in your friends’ newsfeed.
- Post your first update to your Facebook page. You can say something simple about how excited you are to get to know your customers on Facebook.
- Invite friends to like your page. Now that you have some content, encourage your friends to like your page by inviting them. If you click ‘invite’, Facebook will automatically send an invite to them.
- Congratulate yourself. You set up your Facebook page and you’re ready to begin reaping the benefits of this social media network. Way to go you!
Frequently Asked Questions
How do I open a Facebook page?
Opening a Facebook page is easy to do, and only takes a few minutes. The steps to creating your first page is as follows.
1. Go to Facebook, and click on pages, then click create.
2. Decide on the type of page you want to begin. You can start a personal page or a business page.
3. Fill out all the necessary information. You will need to give some personal information to create the page, but you can also keep that information private by setting up your personal security. This will only allow the people you choose to be able to see your information.
4. Click on the continue button, and follow the Facebook instructions on creating the exact page you want.
How does a page work on Facebook?
A page on Facebook is a public profile that people and fans use to find public figures or businesses. The page can be liked by people, so they can follow anyone or business that they choose to. Once they like the page, they will begin seeing that pages updates on their newsfeed.
People can follow as many business or public figures pages as they choose to, or can set up their own for free.
Is a Facebook page free?
Yes, a Facebook page is free for anyone to create. It is easy to do, and only takes a few minutes. People from all over the world are on Facebook, and that includes public figures and businesses. You will have to provide some important information to create a page, but the process is simple, and Facebook walks you through it step by step.
There is an age requirement for anyone wanting to get on Facebook. You have to be 13 or over to create a page, but other than that, there are no requirements that will prevent you from creating a page for free.
Can you create a Facebook page without an account?
Creating a Facebook page without an account is possible, but only if you don’t already have a personal account. When you already have an account, the page that you start will be linked to your personal page.
To create an account on Facebook without an account, you will have to set up a business account. Once you have that account, you will be able to create campaigns to promote your business or yourself, if you are a public figure. This will allow you to keep your Facebook profile professional and not personal.
You will want to set up a business email account, so you can have all inquiries about your business go to that email. This will again, keep it professional without giving too much personal information.
You are going to have to give some personal information in order to set up a business page, but you can go to your settings, and make your profile nearly invisible. You choose who sees your profile and who sees your posts. This will help you have the Facebook presence you want without giving up your personal security online.