Facebook groups Archives • 50 Plus Blogging

The use of Social Media using Facebook pages

Start a Facebook Page

If you’re ready to start a Facebook page, don’t let the tech overwhelm. Here’s your step-by-step guide to getting started…

Login to Facebook. You’ll want to use the account that you plan to manage the page from.

Look for the Pages button on the left side. If you can’t find the pages option, then you can access it here.

Choose your page type. You have two options: business or brand and community or public figure. Set up and features are very similar for both page types. You can also change this later if you want to.

Name your page. This can be difficult, although not impossible, to change later. That means you want to choose the correct name now.

Add a category. Pick the one that best describes what your brand does. Then click the blue ‘continue’ button.

Upload a profile picture. If your page is for your brand, you may want to use your logo for this. However, if your page is a public figure, you’ll want to use a picture of your smiling face.

Select a cover photo. This will be one of the first things that new visitors to your page will see. Choose an eye-catching graphic that captures what you do.

Create your page username. Facebook allows you to set a custom username for your page that can be up to 50 characters in length. Again, this is very difficult to change later, so choose wisely.

Click the about tab. You may have to click ‘see more’ in order to view this option.

Fill out the general information. This will contain the category, name, and username of your Facebook page. Ensure it’s all accurate.

Edit your business info. Now you’ll want to add your start date, business type, and mission to your Facebook’s about tab. This information will be helpful to new visitors when they click on your Facebook page.

Include your contact info. Depending on whether your business is offline or online, you’ll want to enter a physical address. You can also include a phone number, email address, and website so customers can easily contact you.

Add your story. On the right side of your about tab, you’ll see the option to include your story. Be sure to fill this section out, describing how your business began and what makes it unique.

Set team members. By selecting team members, you help customers and fans see a real person is running the Facebook page. If you’re a solopreneur, you can set yourself as the team member.

Edit more info. This section allows you to go deeper into what your brand is about and how you help customers. Be sure to list any awards you’ve won and add the products you currently offer to your page.

Go back to the home tab. Once you’re here, click ‘add a button’. This gives you the chance to include a call-to-action. You can encourage visitors to visit your website, call your company, or shop with you.

Like your page. Now that all your information is filled out, like your own page so it will appear in your friends’ newsfeed.

Post your first update to your Facebook page. You can say something simple about how excited you are to get to know your customers on Facebook.

Invite friends to like your page. Now that you have some content, encourage your friends to like your page by inviting them. If you click ‘invite’, Facebook will automatically send an invite to them.

Congratulate yourself. You set up your Facebook page and you’re ready to begin reaping the benefits of this social media network. Way to go you!

So, there you have It

A “Facebook Page” to help your profit. There are a few good tips and information, from having the right tools to having the right mindset for running your marketing endeavors.

These tips will have your marketing efforts paying off, and you will probably wonder why you did not take this on sooner.

I hope this information can be a helpful starting point for you in your Blogging.

You Might find these Beginner Blogging topics of Interest:

https://50plusblogging.com/reasons-you-need-an-email-list/
https://50plusblogging.com/auto-responder-providers-compared/

https://50plusblogging.com/how-to-create-compelling-content/

https://50plusblogging.com/things-to-know-before-you-start-a-blog/

I also use Affiliate Products and links on my blog posts and pages to Build my Business.

One of the biggest questions in online marketing is how to monetize websites and blogs to make and embrace Online Blogging.

I love to hear from you! Let me know what business you think about or are already involved with another company. What drew you to this article? How is the business going for you?

Visit my Facebook Page and tell me more About You. Click HERE!

To Your Success

Elizabeth
elizabethredd179.s@gmail.com
https://50plusblogging.com

How to Grow Your Facebook Group

Growing your Facebook membership group

Facebook Group: Once you create your Facebook Group, you are ready to begin growing your membership. Use this checklist as a guide to growing your Facebook Group from the beginning.

Guides to Growing your Facebook Group

Give Them a Reason to Join

Use the About section to explain why your Facebook Group is so great. Detail the Group's purpose, the type of content you'll post, and what they can expect to experience.

You can also add information about who the Group is to help people decide if it's right for them.

Give members a reason to sign up. Inform them if you run weekly giveaways, competitions, and promotions exclusively for Group members.

Choose an engaging theme for your Group. It should be something people engage with other like-minded people.

Tell them you share tips, videos, resources, and more to get them excited about joining.

Inform Your Existing Audience

Let visitors to your website, previous customers, prospects, newsletter subscribers, and other audience members know about your Group.

Mention your Group in the email blasts you send out.

Reference your Group on your website. Provide a link to the Group.

Use exit popups to send people toward your Group.

Add a link to your Group in your other social media profiles, networking sites like LinkedIn, and more.

Add the CTA in your blog posts.

Social Media prospects for your group

Get in Front of New Prospects

Guest blogging on other relevant blogs, offering to write about a topic of interest in exchange for mentioning your Facebook Group.

Offer to be interviewed on someone else's blog or podcast or live video. Be sure to mention your Group.

Promote a webinar exclusive to Group members. Promote it outside the Group in your newsletter and other social profiles.

Reach out to influencers with an engaged following that operates in the same space as you. Ask them to promote your Group. Please give them a reason to do so, such as promoting something of theirs.

Engage with your peers in other groups in your niche. Contribute to the Group with value in a positive way.

Invite your email contact list to join your Facebook Group. They may be fans of your business page already but have not had the opportunity to learn about your Group. Use the opportunity to thank your existing customers and nurture those relationships.

Add a link to your website. It helps increase the visibility of your and gives visitors a way to connect with your business with social media.

Take advantage of using Facebook ads. Facebook advertising is one way of the fastest ways to reach large numbers of people on Facebook. This cost-effective pay-per-click advertising platform gives you an effective way to reach a highly targeted audience interested in your Group.

Videos Drive Visibility

Facebook loves video. Create a video to get in front of more users, generate more engagement and encourage people to join your Group.

Do Facebook Lives on your Page. Invite viewers to join your Group.

Draw your inspiration for topics from news and trends affecting your audience.

Have Watch parties to bring people together and create conversations around videos.

Cross-Promote

Cross-promote your Group in other groups. Reach out to admins of other related groups before you attempt this.

Ask members who should be in your Group. Give your members an incentive to bring in new members. Offer them a free e-book, a place on an exclusive webinar, or some other incentive.

Use Other Social Channels

Chances are, your potential members are active on other social platforms. Encourage current members to link to your Facebook Group on other social networks that are relevant.

Put your group link in all your bios across the social platforms. Use a clickable bio to redirect people. Whatever platform people see your bio, they will see the group link.

Get other people talking about and recommending your Group. Use giveaways, inspiration, education, and entertainment to stir up the excitement that gets your members talking to others outside the Group.

Invite your Facebook, Instagram, and Twitter friends and business associates to join your Group. They are already fans of yours so they might be interested in your Group.

Ask them to share your post that promotes your Group to their social media friends.

Growing your Facebook Group with New Member by Keeping active Discussions

Now that you have a shiny, new Facebook group, you’ll want to start building it up. You can do this by getting new members and keeping active discussions going. Here’s what you should be doing…

Faceboook group social sharing

Post about it on your page. If you already have a Facebook page for your brand, be sure to talk it up there. Invite your fans and followers to jump into the community.

Pin the post. Now you can take the post you made about your group and pin it to the top of your page, so every new visitor sees it right away.

Mention your group in other groups. Don’t just walk into a new group and instantly begin advertising your group. It is poor form and will irritate the admins. If you want to talk about your group, get approval from a moderator or admin before you do that.

Collaborate. If there’s another group creator in the same industry as you, it might be beneficial to collaborate on a project together. For example, take turns interviewing each other in your Facebook groups using Live.

Offer a prize. Some group creators grow their group by offering a special reward or incentive to members who promote the group. You may want to offer an Amazon gift card or a special perk from your brand to members who invite a certain number of friends to join in.

Tweet it out. If your brand has a Twitter account, you can mention your group and link to it in a tweet. Try to do this 2-3 times a month, so you always have a steady stream of new traffic to your group.

Link it from your blog or site. Make sure you have a link to your community on your website or blog. If your visitors are interested in your content, they’ll likely be a good fit for your group.

Add a link to your signature. Your signature is seen by almost everyone you email, so use this valuable space to promote your new Facebook group.

Talk it up on YouTube. In your next video for YouTube, mention your group and invite viewers to connect with you there. Be sure to put a link to the group in your video description so your fans only have to click through to find you.

Chat it up on your podcast. Your podcast is another great place to mention your group. You may want to set up a unique link so listeners can easily find your group later. For example, you could set up a link like https://www.yoursite.com/group/.

Pin it. Create a beautiful graphic using a free site like Canva. Then pin this graphic to your Pinterest board with a link back to your group.

Please put it on your thank you page. After website visitors make a purchase or download something from you, they’ll see a “thank you” page. Use this page to invite them into your group to keep your engagement level up.

Add it to your Instagram bio. When your group is new, and you’re trying to get traction, use your Instagram bio to link back to your community. New followers will see this link and be more likely to join you.

Dos and Don'ts

Offer your members valuable content. Your members will talk to other people about your Group when you do this.

Ask your most dedicated members to help you grow the Group.

Set clear rules for your Facebook Group, so members and potential members know what to expect.

Send links to your Group to other Facebook users you think would be interested.

Please don't add people to the Facebook Group without their permission.

So, there you have it; "How to Grow your Facebook Group" to help you profit.

There are a few good tips and tidbits, from having the right tools to having the right mindset for running your marketing endeavors.

These tips will have your marketing efforts paying off, and you will probably be wondering why you did not take this on sooner.

I hope this information can be a useful starting point for you in your Blogging.

You Might find these Beginner Blogging topics of Interest:

https://50plusblogging.com/how-to-create-compelling-content/ https://50plusblogging.com/things-to-know-before-you-start-a-blog/

https://50plusblogging.com/common-blogging-mistakes-made-by-most-new-bloggers/

I also use Affiliate Products and links on my blog posts and pages to Build my Business.

One of the biggest questions in online marketing is how to monetize websites and blogs to make and embrace Online Blogging.

If this article helped you in any way, please share the article with others. On Forums, on your Blog, you can post it anywhere and everywhere with your email list.

If it helped you – it would help another download, change, and take advantage of the Tools shared, have FUN!

I love to hear from you! Let me know what business you are thinking about getting into or are already involved with another company. What drew you to this article? How is the business going for you?

Visit my Facebook Page and tell me more About You. Click HERE!

To Your Success

Elizabeth
elizabethredd179.s@gmail.com

https://50plusblogging.com